Sponsorship Program
Sponsors are vital to the global development and promotion of wushu. Launched in 2018, the IWUF Global Sponsorship Program offers three tiers of partnership - Global Partner, Global Sponsor, and Global Supplier - each with distinct requirements and benefits. Organizations that align with IWUF's values and meet official event and marketing criteria are eligible to join.
The program encompasses all IWUF signature events, including the World Wushu Championships (WWC), World Junior Wushu Championships (WJWC), World Kungfu Championships (WKC), World Taijiquan Championships (WTC), Taolu World Cup (TWC), and Sanda World Cup (SWC). Partners can support through provision of equipment, goods, services, and financial contributions, directly fueling both event production and the sport's long-term growth.
Current Sponsors (as of 2026)
Global Partners: Mengniu Group, HengYuanXiang Group (HYX), Li-Ning Group; Global Suppliers: Taishan, Wesing
Looking ahead, IWUF is committed to elevating the international wushu market in partnership with its sponsors.
Global Partner: Mengniu
Mengniu has cultivated its corporate ethos - “born for greatness, strive for your own best” - over more than two decades, resonating deeply with the martial arts spirit of “unrelenting self-improvement and using martial skill to achieve peace.” As a Global Partner of the Olympic Movement and an Official Worldwide Sponsor of FIFA World Cup™, Mengniu will continue to uphold its mission of “nutrition in every droplet, blossom in every living,” walking side by side with the International Wushu Federation. Through nutrition for health and culture for global connection, Mengniu is committed to making stronger, more impactful contributions to the globalization of wushu.
Website: https://www.mengniu.com.cn/
Global Partner: HengYuanXiang Group (HYX)
Founded in 1927, HengYuanXiang Group is a modern service-oriented enterprise positioned around brand management and cultural development. Its mission and vision are “to continuously create value for society and become part of history.” Over the years, HengYuanXiang has been committed to supporting sports and the development of the Olympic Movement, and has actively participated in the promotion and sponsorship of major sporting events. It was a sponsor of the Beijing 2008 Olympic Games, an official formal wear and home products sponsor of the Beijing 2022 Olympic and Paralympic Winter Games, and an official formal wear supplier to the International Olympic Committee for the 2024–2026 term.
Website: http://www.hyx1927.com/
Global Partner: Li-Ning
Li-Ning Company Limited is one of China's leading sports brand enterprises, primarily engaged in the operation of Li-Ning brand professional and casual sports footwear, apparel, equipment, and accessory products. The Group possesses comprehensive capabilities in research and development, design, manufacturing, marketing, distribution, and retail management, and has established an extensive retail distribution network and supply chain management system in China. The Group is committed to becoming a fashion-forward, world-class professional sports brand enterprise that originates from China and is recognized globally.
Website: https://www.lining.com/
Global Supplier: Taishan
Taishan Company has been a supplier to the IWUF since 2015, providing high-quality equipment and professional services for major competitions and events hosted by the IWUF, and making outstanding contributions to the popularization and development of Wushu worldwide. Shandong Taishan Sports Equipment Co., Ltd. is a subsidiary of Shandong Taishan Sports Industry Group. Taishan Sports has successively and excellently served multiple editions of the Olympic Games, Asian Games, World University Games, world individual championships, and other major international and domestic sporting events.
Website: http://www.taishansports.com/
Global Supplier: Wesing
Fujian Weizhixing Sports Goods Co., Ltd. (WESING) has partnered with the IWUF for 16 years, committed to empowering the high-quality global development of wushu. Founded in 1989, the company specializes in the R&D and manufacturing of professional competitive sports gear and venue equipment. It has supplied official competition equipment and on-site event support for numerous major domestic and international competitions, including the Youth Olympic Games, Military World Games, Asian Games and World Championships of individual sports disciplines.
Website: http://www.wesingsports.com/
Contact Us
Sponsors are crucial to the continued development and promotion of the sport of wushu worldwide. If you would like to join us to support development of wushu, please contact us at marketing@iwuf.org.
